So here’s the story; Vasakaronan wanted a place on their site where they could present buildings in the making.
Vasakronan
Collect ‘em
Somewhere around 2008 it became legal to move money in retirement funds from one bank to another. So of course Swedbank wanted all their clients to move their money to them.
Made in Sweden
Swedbank sponsored the tv-show Made in Sweden, where some famous Swedish music-people help two young artist on their way to fortune and fame.
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Fondmästerskapen
Fondmästerskapen is a competition Sweden’s largest bank Swedbank arrange every year and anyone over 18 years of age can sign-up to compete about the grand price of one million kronor.
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Väck pengarna
In early 2008 Swedbank and Saatchi and Saatchi launched the campaign “Wake up the money”. The idea was to for people to take their “sleeping” money laying on saving accounts with low interest and invest them in funds.
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Ekonomikompassen – The site
Ekonomikompassen (or the Compass of Economy as they say “over there”) is a place for young adults to go to and learn more about private economy in what hopefully is considered a fun and inspiring environment.
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